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Myriad Logo Design

Introduction


The Logo Concept


Myriad is a Chinese international commerce company based in Shanghai and founded in 2017. The company's goal is becoming a clients' dependable business partner and growing together in the infinite future.

The Chinese name "九业" means “nine industries” by literally translated, but in the deep meaning "nine" means "max" or "infinite." Therefore, we call the company "Myriad" in English.

The Main Ideas


The Keywords


We distilled the three keywords from the brand's goal and the brand's name and created the logo for the keywords.

Color Choice


The Main Brand Color


The brand main color is dark blue so that the audience could taste Myriad is a professional and dependable commerce company.

Typography


The Font Combination


Structure


The Logo Guide



The Mockups